Experience

Extron  Raleigh, NC  UX Manager, Product Development  05/17 – present  extron.com

Leading the UX team, responsible for evangelizing UX across the organization as well as inspiring the UX team to produce world-class design. Owning and sculpting the UX process and its integration into the company’s product development cycle while demonstrating mastery of UX skills.

Product owner for Extron’s evolving design system.

Ipreo  Raleigh, NC  Associate Director, User Experience Research, Global Markets Group 12/16 – 05/17  ipreo.com

Led the creation and development of global design research across Ipreo’s core business units and provided UX leadership for the Fixed Income product suite. Responsible for all phases of the product life cycle, from requirements gathering to final prototype delivery and client validation. 

SAS Institute  Cary, NC  Principal User Experience Designer, Global UX Design Research  09/10 – 12/16  sas.com

Led strategic implementation of global design research across the SAS R&D User Experience (UX) Group. Responsible for the collection, analysis and documentation of key product suites such as Visual Analytics, Customer Intelligence, Risk and Data Management. Fostered a collaborative design research culture among SAS colleagues and SAS customers. Demonstrated flexibility to meet ever-changing business needs of the company.

    • Led UX design research teams in the planning and execution of qualitative research studies on a global scale:
      • Next-generation concepts
      • Interaction designs, includes information architecture and behavioral patterns
      • Visual aspects of the UX as it pertains to product digital branding
    • Conducted fieldwork in a variety of locations: at customer sites, SAS-sponsored events, technical trade shows and at SAS world headquarters
    • Partnered with UX designers to analyze qualitative research data, identify user patterns and share these insights with the larger product teams
    • Contributed to research presentations and champion UX design research documentation available company-wide
    • Experimented with fusing existing methodologies into new and engaging ways to capture SAS end users’ overall workflows, behaviors and experiences
    • Promoted R&D UX efforts across the organization and with SAS customers

HumanCentric  Cary, NC  Director of Design  05/06 – 09/10
Design director leading the strategy and tactical components of the company’s design team. Responsible for all aspects of client-driven research and design with a proven ability to assist clients in developing compelling product experiences through the application of skill sets in Industrial Design, Graphic and Interaction Design and Design Research.  

    • Contributed to the company’s business development activities.
    • Provided expertise and management to design and development teams.
    • Established a collaborative environment with designers, researchers and engineers.
    • Drove the marketing and web presence of HumanCentric.
    • Fostered and maintained client relationships.

Sears Holdings Corp.  Hoffman Estates, IL  Manager of User Experience  11/04 – 05/06  searsholdings.com

Creative manager of an internal strategic design team responsible for the vision, planning and execution of Sears Holdings Corporation webstore properties: sears.com, kmart.com and others.

User Experience  11/04 – 05/06

    • Provided strategic interface design direction and concept development.
    • Led and mentored an internal team of information architects and web designers.
    • Championed research methodologies to inform a user-centered design process.

Webstore Promotions  03/05 – 01/06

    • Led the strategy and execution of on-site promotion and merchandising offers.
    • Partnered with cross-functional teams to ensure visual language (photography, graphics and copy) met standards for brand, editorial, promotion and user interface style guidelines.

Motorola, Inc.  Libertyville, IL  Manager of User Interface Design  07/97 – 11/04  motorola.com/us

Key member and leader of multi-disciplinary, international teams in the strategy, planning and execution of Motorola’s global user interface.

      • Created a team of designers and multimedia experts responsible for the language of Motorola’s product portfolio.
      • Managed a group of technologists chartered with identifying next generation design enablers, formats and standards.
      • Proven ability to develop talented, highly motivated multi-disciplinary teams.
      • Worked with cross-functional internal business teams to establish a co-branding and co-design strategy between Motorola and its key customers.
      • Established Motorola’s first interaction research team.
      • Responsible for the research and implementation of discreet characteristics of 40+ languages for both global and regional products.
      • Evaluated business commitments, volumes and periods of exclusivity.
      • Formally recognized by key work partners for my contributions to the process definition.

Thomson  Fremont, California  Manager of Interactive Service Design  06/96 – 06/97

Indianapolis, Indiana  Senior User Interface Designer  06/92 – 06/96

Part of an international design organization driving compelling and meaningful experiences through product design and user interface. (RCA brand in America, Thomson brand in Europe)

    • Promoted to design manager, charged with opening and operating a west-coast studio, responsible for the creation and support of corporate design partnerships.
    • Combined ethnographic and observational research into more traditional methods of usability testing and focus group studies.
    • Created new product literature and new user manuals for products as a result of extensive user testing and consumer research.
    • Created corporate advertising in key design journals.
    • Worked on the design team that launched the first U.S. digital satellite system (DSS).
    • Identified the need for a “simplified” remote control for basic features.
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